The Box

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The Box is an extender reality (XR) concept which uses several technologies in order to create immersive, multi-sensory spaces in different commercial settings. Leveraging the best practices of the Virtual reality (VR), and the Augmented Reality (AR), The Box exploits into unforeseen Extended Reality Environments (XRE). The pre-programmable and scripted chromatic atmospheres exploit the existing knowledge of Soundscape, Psychoacoustic, Sensory Stimulation, Haptic Feedback and Augmented Reality.

With more than 200 installation during past 3 years, the Box concept has successfully utilized 3D video mapping, advanced soundscapes, and scent- marketing techniques in various tourism and hospitality locations.

***Modification of existing audio-visual material (video, images, computer graphics, sounds) into immersive 360 format to fit into the Box.

***Bespoke multimedia, and video production for the Box environment.

***Maintenance, and required updates throughout the event.

***Reasonably priced and stress-free approach to promote company products, services and company heritage.

The Box project was awarded with the Innovation of the Year 2018 at the Aromi Pro Gala.

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thebox immersion augmented virtual extended reality hospitality restaurant events tourism travel destination marketing experience hotel

01:09

Best of Finland by Hawu Catering

Best of Finland by Hawu Catering

From Pasi Tuominen on February 4th, 2019

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Multi-sensory dinner concept with 9 course visual and narrative storyline.
01:09

Box Showreel 2019

Box Showreel 2019

From Pasi Tuominen on January 31st, 2019

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“Innovation of year 2018” The Box concept has successfully created over 200 multi-sensory environments in hotels, restaurants, destinations and trade fairs…
00:39

Levi Resorts_Travel Fair Demo 2019

Levi Resorts_Travel Fair Demo 2019

From Pasi Tuominen on January 31st, 2019

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MK360 player in a "black box" @ Nordic Travel Fair 2019 in Helsinki.
00:37

Pro Gaala Promo 2

Pro Gaala Promo 2

From Pasi Tuominen on January 31st, 2019

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Promotion video for the Pro Gala - Innovation of the Year competition. For more info: www.thebox.fi/en
00:35

Pro Gala Promo 5

Pro Gala Promo 5

From Pasi Tuominen on January 29th, 2019

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Promotion video for the Pro Gala - Innovation of the Year competition. For more info: www.thebox.fi/en
02:12

The Box @ Sauce Forum Tallinn

The Box @ Sauce Forum Tallinn

From Pasi Tuominen on January 29th, 2019

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The Box concept was utilized to create a multisensory environment, and an immersive experience for the Culinary Master Classes, and the Sensation Dinner by San…
00:37

Pro Gaala Promo 2

Pro Gaala Promo 2

From Pasi Tuominen on January 29th, 2019

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Promotion video for the Pro Gala - Innovation of the Year competition. For more info: www.thebox.fi/en
07:49

The Box Showreel 2018

The Box Showreel 2018

From Pasi Tuominen on January 29th, 2019

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The Box simulations and commercial demos.
15:35

The Box Showreel 2017

The Box Showreel 2017

From Pasi Tuominen on January 29th, 2019

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Project showreel

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