Learn to use Passport, a business information and market research database, which offers both statistical information and analysis and reports on:
- industries (B2C)
- countries
- consumer behavior and attitudes
- companies
Contents. Go to the sections directly using the video's Navigation menu (hamburger menu/three lines) on top left corner.
0:00 Overview: what the database covers
2:04 Search with keywords
2:45 Two types of results: statistics and analysis
3:00 Statistics results: market sizes, company shares, brand shares, distribution, pricing, …
4:30 Working with statistical data
6:00 Modify search: adding countries to the statistical table for comparison
7:05 Convert data: changing data from total market size to sales per capita/household
8:16 Finding forecasts: changing the years of the statistical data
9:32 Modify search: adding industries to the statistical table for comparison
10:35 Convert data: changing the currency
11:10 Analysis results: industry reports, company reports, …
13:56 Printing and downloading
14:29 Menu search
15:05 Consumer data: top trends, megatrends, country reports on consumers, …